Jenna thinks its Marbles she has become a “Micro Celebrity”

YouTube, Twitter, Instagram and blogs provide a plethora of "new locations" for the creation of the "micro celebrity". Individual's are able to generate unique "online persona's" to which they are able to manipulate and distribute a vast amount of content to both real and imagined audiences (Moore, 2017).  The colossal rise of the "micro celebrity" represents a "prevailing…

“The Fire” Incinerates All Access

"Rather than a platform that invites innovation, the iPhone comes preprogrammed. You are not allowed to add programs to the all-in-one device" (The Future of The Internet And How To Stop It). Similar to Apple's "locked appliance" approach towards the iPhone, the Kindle Fire also steers away from being an open, generative system for users.  The…

Transmedia Storytelling: Blurring the Lines Between Reality and Fiction

Lionsgate have built a world of marketing and merchandise for the trilogy, "The Hunger Games", in an attempt to create a custom built experience for audiences (Ad Age). This product of transmedia storytelling, whereby "elements of fiction have been systematically dispersed across multiple delivery channels", has strategically blurred the lines between reality and fiction (Mitew, 2017). In turn,…

“Everyone else is doing it”

Millions of online users, to which many are referred to as 'active participants', jump on the bandwagon of sharing files across the internet, through the likes of music, games or software information (Peer-to-Peer File-Sharing and Copyright Infringement: Are You Vulnerable?). People are able to easily gain access to software, enabling them to build upon and share a wealth…

Remix Culture: The Art of Mashups or Copyright?

Text Remix Culture: Is it the creation of quirky mashups or simply another form of copyright? "All cultural artifacts are open to re - appropriation" (Tech Crunch), where individuals make something new through copying, transforming or combining previous works of art. However, following the rise of produsage and user empowerment, some may argue "remix culture" is…